Pilot to Purchase: How Radiology AI Gets Bought
A series on the stretch between a great demo and a signed contract: who inside a U.S. hospital decides, what each of them needs to see, and how radiology AI moves from pilot to purchase.
4 articles in this series, in reading order
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Pilot to Purchase · Introduction
The Demo Was Great. So Why Is Nothing Happening?
The stretch nobody puts in a pitch deck: what actually happens between a great demo and a signed contract inside a U.S. hospital.
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Pilot to Purchase · Part 1 of 10
The Five People Who Decide Your Deal
In the Intro, we looked at why so many radiology AI deals die from silence instead of a clear “no.”
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Pilot to Purchase · Part 2 of 10
The Radiologist Champion’s Dilemma
In Part 1, we looked at the five people who decide a radiology AI deal, and why one champion is only one vote.
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Pilot to Purchase · Part Part 3 of 10
Why the CFO Says “Not This Year”
In Parts 1 and 2, we looked at the five people who decide a radiology AI deal, and at the champion who has to sell it internally without much help.